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L'Oréal
Corporate website redesign for the world's beauty leader
—Over a six-month period, Victoria created web content and an editorial charter for L'Oréal's corporate website. I witnessed her professionalism and ability to adapt to the client's objectives and needs
Yann KERLOC'H, Senior Digital Project Manager
Context
L'Oréal, the world's largest cosmetics company, needed to refresh their corporate website content to better reflect their innovation and sustainability commitments.Adding value
Complete content audit, editorial guidelines, and new copy for the corporate website, ensuring consistency across all touchpoints.—Victoria stands out for her keen understanding of brand universes, fluid writing style, and ability to adapt to varied contexts and international audiences. Clients have been unanimous in praising the quality of her work, her rigour and editorial creativity.
Florent NIWINSKI, Digital Project Director (ex-DDB)
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